Friedman Joins DataDelta Board of Advisors

January 27, 2005

Industry veteran Ron Friedman, former president and CEO of Group 1 Software has joined the board of advisors of DataDelta Inc. of Greensboro, N.C.

Friedman oversaw Group 1’s initial public offering, directed international expansion and acquisitions, and grew annual revenues to over $100M. During his tenure Group 1 Software won numerous industry awards and was recognized as one of the top 100 software companies in the world.

“Ron was a central figure in leading Group 1 Software’s successful growth from a relative unknown to become a leader in the data quality industry, culminating with its acquisition by Pitney Bowes last year,” Ed Allburn, DataDelta’s president and CEO said. “Ron’s experience of over 30 years of direct sales, sales training, sales management and general management expertise will be of tremendous value in guiding our growth.”

DataDelta’s patent-pending technology maximizes the match accuracy of current Customer Data Integration de-duping systems for building a “Single Customer View,” a critical component for applications such as Customer Relationship Management, 1-to-1 Relationship Marketing, fraud detection/prevention, corporate compliance, Homeland Security and others.

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