Nationwide Mutual Insurance Co., which has used the “On Your Side” slogan in its marketing and advertising since 1966, is...
insurance marketing News
One of the “secrets” to building an agency, or any business for that matter, is to ask introspective questions and...
Be careful if you ask Michael Jans, president of Bend, Ore.-based Agency Revolution, about marketing. He may throw the Yellow...
Esurance, the onlinel car insurance company now owned by Allstate, has launched a new ad campaign around the concept, “Insurance...