Latest Digital Marketing Headlines

All the headlines from our Digital Marketing Topic Page, ordered by recency.

How New York Insurance Broker Has Used Social Media

Mar 12 2010 // To the 77 percent of independent insurance agencies that don’t have a social media presence, creating a profile and trying to form “friendships” via a computer can be daunting. Once an agency gets online,...

Social Media Creates New Insurable Risks, Opportunities

Jan 22 2010 // When it comes to social media, the insurance industry needs to change how it evaluates risk. That’s the opinion of George Redenbaugh, assistant treasurer and senior director of risk management for eBay, where he is...

The Face of Freakin’ Agency Marketing

Nov 15 2009 // Kool Prophet Promises Astonishing Results We come on down on a mission Your footloose town won’t even know you’re gone Our flying boombox was built to take you Up to teh stars wehre your groove belongs —No...

5 Steps to Using Social Media to Boost Sales

Sep 22 2008 // Whether you’ve been in the insurance agency business a long time or just getting started, utilizing social media tools can be an effective way to boost sales. Think about it. You already spend most of your time...

Darwin Pro to Acquire Florida’s Agency Marketing Services

Nov 28 2007 // Darwin Professional Underwriters, Inc. has joined with the lawyers professional liability experts at Wolf Professional Risk in Tampa, Florida to acquire Agency Marketing Services, Inc. of St. Petersburg, Florida. The...

When to Create an Agency Marketing Department

Dec 5 2005 // Agencies that establish an effective centralized marketing department as part of an overall strategic plan will experience a significant competitive edge over their competitors who do not have such a department. This is...

When to Create an Agency Marketing Department

Dec 4 2005 // Agencies that establish an effective centralized marketing department as part of an overall strategic plan will experience a significant competitive edge over their competitors who do not have such a department. This is...

Insurance.com Announces Online Marketing Partnerships

Jul 17 2001 // Insurance.com(SM), a Fidelity Investments company, announced a series of strategic online marketing agreements with AOL-Time Warner (AOL), Bloomberg, Bankrate (RATE), Yahoo! (YHOO), Multex (MLTX), and Learning...

CDMS Unveils Digital Marketing Product Solutions

Aug 17 2000 // Eugene, Ore.-based Consolidated Document Management Services (CDMS) announced its partnership with Eugene Print to provide digital marketing and print service solutions to the insurance and financial services industry...