Fireman’s Fund Integrates Farm & Ranch Into Its Small Business Operations

July 30, 2003

Fireman’s Fund Insurance Company has integrated Farm & Ranch management into its Small Business operations, which completes a companywide realignment of its agricultural risks.

“This management integration completes action begun this spring when we aligned with Rural Community Insurance Services (RCIS) to capitalize on economies of scale in multi-peril crop insurance,” said Tom Geissler, president of Commercial Business for Fireman’s Fund. “With the agribusiness arrangement well underway, Fireman’s Fund is now concentrating on expanding service quality to our Farm & Ranch segment, which had not been affected by the RCIS agreement.”

Announced in April and approved by the federal Risk Management Agency in June, the arrangement with RCIS (a Wells Fargo subsidiary) allowed Fireman’s Fund to focus on reinsurance while RCIS assumed administration and marketing of multi-peril crop insurance accounts through the Federal Crop Insurance Program.

“Our profitable Farm & Ranch risks fit very well with our Small Business risks in terms of value drivers, systems, and agents,” said Geissler. “Coordinating all of this business through the same channel allows us to marshall our resources more cost effectively while delivering higher quality service to agents and customers.”

Cecil Booher, a territorial director in the company’s Atlanta office, has been named as the national segment executive for Small Business and Farm & Ranch, reporting to Geissler.

Booher has more than 25 years of experience in underwriting, sales and marketing, and management. He has extensive experience in all facets of the commercial property and casualty business, with a strong emphasis on new business development and distribution management strategies. He held senior executive positions at Hilb, Rogal and Hamilton Co., W.R. Berkley, Key Risk Insurance Company, General Accident Insurance Company as well as regional leadership positions with Reliance Insurance Co. and Travelers Insurance Co.

Rated “A” (or Excellent) by the A.M. Best Company, the 140-year-old Fireman’s Fund Insurance Company last year had almost $4.3 billion in gross premiums written.

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