The Virginia Beach, Va. amphitheater has a new name.
Multiple media outlets reported the music venue has been renamed Farm Bureau Live at Virginia Beach.
The concert venue’s naming rights were sold to Virginia Farm Bureau Insurance for an unspecified amount as part of a three-year deal with Live Nation Entertainment, which operates the venue.
Virginia Beach paid for more than half of the amphitheater’s construction costs and receives 5 percent of all sponsorships.
Verizon Wireless was the concert venue’s last corporate sponsor. That partnership ended in 2007.
Copyright 2025 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Was this article valuable?
Here are more articles you may enjoy.
Nonstandard Auto Insurers Continue Profit Momentum in 2025: AM Best 
AI Is Writing Performance Reviews. What Could Go Wrong? 
Cyberattack Cripples Asahi Operations, Lifts Rival Brewers 
Marsh Sues More Former Employees Over ‘Scheme’ to Open Howden US 
